: Audiences are no longer passive. They now engage in content creation themselves through platforms like TikTok and YouTube.
In the classic Cannon (1915) and subsequent Selye (1936) models, acute stress triggers a fight-or-flight response driven by sympathetic nervous system (SNS) activation. However, when a threat is evaluated as both unavoidable and overwhelming, the brain defaults to a more ancient survival strategy: . This response is characterized by: freeze240316hazelmoorestressresponsexxx new
When an individual perceives a threat, their hypothalamic-pituitary-adrenal (HPA) axis is activated, leading to the release of stress hormones such as cortisol and adrenaline. These hormones prepare the body to respond to the threat by: : Audiences are no longer passive